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Instagram unveils NEW LOGO

Yesterday Instagram unveil it new logo. which it made the annoucement on it Instagram page @Instagram 

Today we’re introducing a new look. You’ll see an updated icon and app design for Instagram. Inspired by the previous app icon, the new one represents a simpler camera and the rainbow lives on in gradient form. You’ll also see updated icons for our other creative apps: Layout, Boomerang and Hyperlapse.


We’ve made improvements to how the Instagram app looks on the inside as well. The simpler design puts more focus on your photos and videos without changing how you navigate the app.

The Instagram community has evolved over the past five years from a place to share filtered photos to so much more — a global community of interests sharing more than 80 million photos and videos every day. Our updated look reflects how vibrant and diverse your storytelling has become.
Thank you for giving this community its life and color. You make Instagram a place to discover the wonder in the world. Every photo and video — from the littlest things to the most epic — opens a window for people to broaden their experiences and connect in new ways.

Three years ago, Paulo del Valle (@paulodelvalle) started the My Instagram Logo project, inspiring thousands of creators to remix our icon in wildly creative ways. Paulo, who lives in São Paulo, used more than 400 flowers to make his remix of our app’s new look. “I went to the biggest flower shop in Rio de Janeiro and bought half of their stock for Mother’s Day. Then I got home and I had no idea how I was going to do it,” he explains. Eight hours later, he had something beautiful.



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